Interactive App Launched on Facebook Allowing Fans to Create and Share Their Own Remixes
Nashville, TN, March 30, 2012… After receiving five GRAMMY® awards, countless other accolades, and with album sales in excess of 10 million, it’s no surprise that critics and fans alike bravoed superstar TobyMac upon the release of Dubbed & Freq’d: A Remix Project, his first remix album in seven years. Fusing his signature rock-pop, hip-hop and urban styles with a treatment of today’s electronic music uprising, the album offers an outstanding new interpretation of 12 of Toby’s classics to an incredibly wide audience. Immediately upon release, the album made its debut at No. 2 on the iTunes® Christian & Gospel Albums chart.
To give fans a chance to build their own remixes, Toby has launched an interactive app on his Facebook page where visitors can create their own remix of his hit song “Showstopper”. After creating it, fans can share their unique remix via Facebook and Twitter. To check it out, please click here.
“For remix records, an artist can be very involved or back off, and for me it’s the latter,” Toby explains. “For all of my remix records, I choose the producers and remixers and let them do their thing. Then I either say ‘yes’ or push back with ‘what if you did this or that?’ The way I see it, I’ve already taken my shot at the songs and put the recipe together.”
Media have been eager to praise TobyMac for his adventurous new project, and here is just a sampling of what people are saying about Dubbed & Freq’d:
"...if you’re familiar with [TobyMac's] music and are interested in hearing it in a fresh new way, look no further… and prepare to be freaked." - New Release Tuesday
“Such a crisp creative project could only come from one of the industry’s best. TobyMac puts together another great release… no surprise there.” – CMAddict.com
"‘Lose My Soul’ and ‘Ignition’ are both simply amazing, with the former carrying hot piano (yes piano) keys while the latter has dramatic production throughout. McKeehan takes two already great songs and re-mixes them into pure creative awesomeness... this will be spinning in my player for a while." – Jesus Freak Hideout
“TobyMac not only makes great music with amazing production value, he makes essential music, and getting Dubbed & Freq’d is just a natural choice for any fan.” – Christian Music Zine
In addition to the release of Dubbed & Freq’d, TobyMac has concert plans as well, having announced the expansion of his unplugged “A Night of Stories and Songs” tour through April 21. He has also confirmed appearances at high-profile festivals including Spirit West Coast, Creation East and AtlantaFest, in additional to many more. See the cities and dates here.
With over 10 million in career sales, TobyMac’s first three solo projects received RIAA Gold status and GRAMMY® nominations, his live CD/DVD took home a GRAMMY® award in 2009, and this year the much-celebrated and acclaimed artist celebrated his eighth consecutive GRAMMY® nomination, this time for his songwriting contribution to rising star (and recording artist on his label, Gotee Records) Jamie Grace’s No. 1 hit “Hold Me.” His latest album TONIGHT that received a nod for “Best Pop/Contemporary Gospel Album.” The GRAMMY ® nominated single from the hit record “City On Our Knees” track topped the sales and radio charts faster than any of his previous singles, spending 8 weeks at #1 on the Christian Audience Chart. TONIGHT also garnered him the highest sales debut of his solo career with over 78,000 units and a No. 6 Billboard Top 200 debut. The album was also named as iTunes® Best Christian Album of 2010 and recently took home the Dove Award for “Best Rock Contemporary Album of the Year.”
Along with sold out tour dates, back-to-back radio hits and being named the GMA Dove Award’s 2008 “Artist of the Year,” he was also nominated for “Favorite Contemporary Inspirational Artist” at the 2010 American Music Awards and was up for three Billboard Music Awards this year including “Top Christian Artist.” The hit song “Tonight” was also chosen as the theme song for MLB’s 30 Clubs in 30 Days Spring Training Series and featured on the Golf Channel. Additionally, his music has been heard in major motion pictures such as “Hancock,” “TRANSPORTER 2,” while also being featured on Fox sports, The NFL network, being selected as the theme song for Fox College Football and WWE’s Fatal 4-Way Pay-Per-View. “Showstopper,” from the chart-topping album TONIGHT, was featured in ESPN’s ESPY Award Show and used to launch the last season of CBS hit television show CSI: NY. His latest album, Dubbed & Freq'd: A Remix Project, released on March 26, 2012. For more information on TobyMac, go to: www.tobymac.com
Velvet Kelm & Jess Draper
the media collective
FOR IMMEDIATE RELEASE